Privacy policy

Last updated: May 16, 2017

This privacy policy applies to information collected through the Strossle content recommendation and distribution service, i.e. our widgets, video players and sponsored messages installed at our publishing partners’ web pages, (collectively, the “Service”). The Service is offered by Strossle International AB and its subsidiaries (collectively, “Strossle,” or “we”, “us”, “our”).

We take your privacy very seriously and are committed to being transparent with how we use your information. Our privacy policy explains:

  • Why we collect information
  • How we collect information
  • What type of information we collect
  • How we use that information
  • Your options to restrict Strossle from accessing information

Why we collect information
We collect information to provide better content recommendation services to our users and better targeting for our advertisers.

How we collect information
We collect information on all pages where the Service is installed. We track what articles are read and what content items in our widgets are clicked.

We use cookies and local storage to identify a device from one page load to another only to optimize what content to recommend on the following pages.

We never collect information that can be used to identify a specific individual.

What type of information we collect
We may collect information about what content categories you access when visiting websites where our Service is installed. The system is based on a number of content categories; for example Sports or Travel.

No categories relating to information which Strossle considers sensitive have been or will be created, such as categories relating to political opinions, religious beliefs, physical or mental health conditions or sexual life. Further, Strossle is very sensitive to the issue of children’s privacy and marketing directed to children. No categories are intended for the profiling of children.

We also anonymously store information on what pages have been visited, given that page includes a Strossle tracking code.

We may also automatically collect certain technical information such as, but not limited to, device information and IP-address.

How we use the information we collect
We use this information to offer you tailored content like giving you more relevant content recommendations.

We may collect and share aggregated, non-personally identifiable information publicly and with our business partners such as advertisers, publishers and content providers.

We never make individual user data available to any third party.

Your options to restrict Strossle from accessing information
You may set your browser to disable cookies and local storage associated with our Service. This will, however, have a negative impact upon the usability of many websites and services, including this one.

Policy amendments
We may update this privacy policy from time-to-time by posting a new version on our website. You should check this page occasionally to ensure you are happy with any changes.